Hotel Performance January 3-9, 2021
COVID-19 has directly affected the hotel industry throughout the United States, and Washington County is no exception. This time of year traditionally is a “soft” period for area hotels. However, we are still seeing decreases directly tied to the decrease in business and leisure travel due to COVID-19 and related travel restrictions and recommendations.
For the week of January 3-9, 2021, Washington County’s hotel occupancy averaged 39.5%, a 22.1% decrease from the same period last year. The average daily room rate (ADR) during the same period was $84.30, an 21.1% decrease from the same period in 2020.
The following graphs illustrate the weekly occupancy and ADR trends from October 24-January 9.
Source: STR, January 9