Hotel Performance December 27-January 2
COVID-19 has directly affected the hotel industry throughout the United States, and Washington County is no exception. This time of year traditionally is a “soft” period for area hotels. However, we are still seeing decreases directly tied to the decrease in business and leisure travel due to COVID-19 and related travel restrictions and recommendations.
For the week of December 27-January 2, Washington County’s hotel occupancy averaged 35.6%, a 6.5% decrease from the same period last year. The average daily room rate (ADR) during the same period was $81.44 an 7.2% decrease from the same period in 2019.
The following graphs illustrate the weekly occupancy and ADR trends from October 17-January 2.
Source: STR, January 2